IANOS SA is a Greek-based book, music and art retailer with several stores in Thessaloniki and Athens. It was named after the ancient Roman god Janus, as a link to the identity and mission of the company. IANOS sells through its concept-store chain a large variety of books, cds, art objects, periodicals, gifts and stationery. Also, it offers event venues, seminars, art galleries, a publishing house, an art café, it operates web sales and runs a web radio. The first part of IANOS Culture Chain was created in September 1984 in Thessaloniki, by Nikos Karatzas. The first store and headquarters of the group is located at 7 Aristotelous St. in Thessaloniki and is a 1,000-square-metre (11,000 sq ft) store including bookstore, art gallery and cultural events venue. Since then, the company has added another eight branches, with the last -opened in 2016- being IANOS for children (Thessaloniki). Furthermore, IANOS developed a range of new activities, such as IANOS Radio, IANOS Digital, IANOS Business Gifts. The average daily traffic is estimated at 1,500–2,000 people, which translates to at least 550,000 visitors per year. During the last three years of operation it hosted around 10.121 selected events that were attended by more than 200,000 spectators.
This is a student project at Package Design Course, at Vellios School of Art. These are some proposals about IANOS new paper bag, based on the ancient Roman god Janus, the God of beginnings, gates, transitions, time, duality, doorways, passages, and ending. This is, actually, the philosophy of IANOS Culture Chain: connecting past to future.
Janus' face representing past is an old man, made with some details at hair and beard. On the other side, Janus' face representing future is a young man, and his face is made with a single line. These techniques, also, represent the design of past and present years.
The same idea can be made with simple lines and without any color or other details.
A simpliest form of Janus' two faces is a circle, with the basic color of IANOS logo.
The full project:
Thank you!